Small Business News

The “Love, Easton” campaign has officially surpassed its goal of a single handcrafted heart for each resident of the city by more than double, with volunteers producing over 63,000 signs of love.

At 1 Million Cups-Lehigh Valley event in Bethlehem, prospective entrepreneurs gain knowledge to help them realize their dreams.

Lauren and Juan Vargas, owners of Nowhere Coffee Co., expect their latest business venture — a roastery and coffee bar in the heart of Allentown — to be operational very soon, they confirmed Wednesday.

After over a year of both the local pub and Macungie Diner being empty, businesses are re-emerging in the borough to the delight of patrons whose options have been limited.

“The entire region is dependent upon the success of Hamilton Street in Allentown, of Main Street in Bethlehem and Centre Square in Easton,” Mayor Matt Tuerk said.

Willow Haven Farm farmer Reuben DeMaster and independent contractor Bill Kuklinski are partnering to open an organic grocery store at 8150 Hamilton Boulevard in Breinigsville.

The first Easton Sweet Stroll will combine the excitement of a traditional pub crawl with the irresistibility of freshly baked goods. It's planned for noon to 7 p.m. Friday, Feb. 23, and will feature 11 local sweet shops in Downtown Easton.

Local business panel, networking strategies, discounts on art and more — it takes place from 5-7 p.m. Thursday at Asante African Art in Palmer Park Mall.

As Foxy's Cradle celebrated the last batch of kittens aging out of the incubators, volunteers are looking forward to fundraising and the premier of their RV in the spring.

Ten farms in the Greater Lehigh Valley have joined the Lehigh Valley Food System Coalition to develop a sustainable food infrastructure for organizations in the region. The mission: Combat food insecurity throughout the Lehigh Valley. According to the United Way of the Greater Lehigh Valley, 1 in 10 people locally are food insecure.

Horizon Sports Pickleball opened its doors on Friday, welcoming picklers to enjoy the game in an indoor, controlled environment. And today and Saturday, it's free.

Palmer Township's board of supervisors and planning commission approved plans for two new car washes in the area during their Monday and Tuesday meetings this week.

Easton Public Market is welcoming a slew of new vendors as they fight to win USA Today's 10BEST Award for Best Public Market, an honor they earned in 2023.

Tonya Johnson's new store on East Fourth Street in Southside Bethlehem carries gently-worn women's, men's and children's clothing and accessories. Johnson plans to open an online shop, too.

After being open two years under Giacomo Sgroi, a new family will take over Nonna's Italian Market in Bethlehem. They said fan-favorites will stay, but they plan to bring some new items to the table.

The Downtown Allentown Market "did not meet our long-term expectations," a City Center executive said.

Gov. Josh Shapiro made an appearance at Fegley's Brew Works in Bethlehem Wednesday to speak out on tariffs and how they could impact small businesses across the Lehigh Valley, including its thriving craft brewery scene.

Reflecting on their business success, several Lehigh University graduates credit their fortune to their educational foundation and their womanhood. From creating sustainable brands to breaking into male-dominated industries, these women want to redefine entrepreneurship and empower others along the way.

A 20-something eighth-generation farmer a few states away bestows the Lehigh Valley with a meaningful, restored artifact.

Wondaffle, a waffle and ice cream shop on the Southside, has officially opened its doors, offering customers indulgent Liege waffles with small-batch ice cream and tasty toppings.

The Lehigh Valley's only Muffler Man, located in Coopersburg, only continues to gain attraction as the years go by. This time, Giant Chip has secured a spot among the state's top "quirkiest" roadside attractions, alongside only one other Muffler Man in the state to make the list.

Two Rivers Brewing Co. has secured a variance which will allow the business to transform a run-down lot adjacent to its property into a new outdoor beer garden.